There comes a point in time where a budding tattoo artist will want to think about working for themselves. Most tattoo artists begin by working in their local established tattoo shops. This allows them to gather experience and gain much needed confidence.
Once you have made the decision to set up your own tattoo business, the first port of call is to find premises, and then equip those premises with the highest quality equipment that you can afford. There is of course a lot more to running a business than that, you will need make sure your marketing is good enough to keep on bringing business through the door, as well as controlling your costs and managing the books.
It is vital that you dont let one particular area of your business upkeep slide, which it is surprisingly easy to do. If you dont like bookkeeping for example, then it is easy to let them pile up and this will mean that you will be unaware of what sort of state your business is in financially.
As a business owner, there are only 5 numbers that matter to you, and to some extent, these 5 numbers are under your control. The five numbers are those that represent volume of leads, number of conversions into sales, number of transactions, average sale price, gross margin percentage. As far as youre concerned, you can only get more people through the door as potential customers as the more potential customers you get, the more you will be able to convert into real customers.
You need to look beyond the operations side of your business, and look at the overall health of your business. Investing in the best and highest quality equipment that you can afford will help you to maximise your gross margin as you will benefit from longer term efficiency of using better equipment i.e. the higher standard your equipment is, the longer it will last and so there is no need to think about re-buying for the short term.
Once you have made the decision to set up your own tattoo business, the first port of call is to find premises, and then equip those premises with the highest quality equipment that you can afford. There is of course a lot more to running a business than that, you will need make sure your marketing is good enough to keep on bringing business through the door, as well as controlling your costs and managing the books.
It is vital that you dont let one particular area of your business upkeep slide, which it is surprisingly easy to do. If you dont like bookkeeping for example, then it is easy to let them pile up and this will mean that you will be unaware of what sort of state your business is in financially.
As a business owner, there are only 5 numbers that matter to you, and to some extent, these 5 numbers are under your control. The five numbers are those that represent volume of leads, number of conversions into sales, number of transactions, average sale price, gross margin percentage. As far as youre concerned, you can only get more people through the door as potential customers as the more potential customers you get, the more you will be able to convert into real customers.
You need to look beyond the operations side of your business, and look at the overall health of your business. Investing in the best and highest quality equipment that you can afford will help you to maximise your gross margin as you will benefit from longer term efficiency of using better equipment i.e. the higher standard your equipment is, the longer it will last and so there is no need to think about re-buying for the short term.
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